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What’s an Online Business? Your Guide to Building Your Online Business in the Ever Changing Digital Marketplace

The Internet has revolutionized how we live, work, and even do business. In the past, starting a business required significant capital and resources, often limiting opportunities to those with access to traditional brick-and-mortar locations. Today, however, thanks to the Internet, anyone with the right idea and a bit of know-how can launch and manage a successful online business. But what exactly is an online business? It may seem straightforward, but the term encompasses a diverse range of activities and opportunities.

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The Power of Persistence: What Online Entrepreneurs Can Learn from the Colorado River

My wife Sharon and I recently had the opportunity to visit Grand Canyon National Park. It’s been many years since our last visit. To say that our most recent visit exceeded our expectations is an understatement. We took a couple of bus tours which were incredible. One of them was the sunset tour. I have to tell you, if you’ve never seen the Grand Canyon at sunset, you’ve never seen the Grand Canyon. I also got to do a little

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How to Take Smart Risks and Thrive in Your Online Business

Risk is part of every online business. Whether it’s launching a new product, trying a different marketing strategy, or investing in a tool you’re unsure about, you can’t avoid it. But here’s the thing: smart risks are what help you grow and stay ahead. Playing it safe might feel comfortable, but it usually means missed opportunities. In this post, we’ll look at why taking risks is essential and how you can embrace them in a way that leads to growth,

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How to Use Email Marketing to Build Powerful Connections with Your Audience

Email marketing remains one of the most powerful tools online entrepreneurs can use to connect with their audience. With so many channels competing for attention, the inbox is still a personal space where meaningful relationships can be built. But it’s not just about sending emails—it’s about creating lasting connections that drive trust, loyalty, and, ultimately, conversions. In this post, we’ll dive into why email marketing is essential for your business in 2024 and explore strategies to help you build powerful,

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The Ultimate Guide to Backing Up Your WordPress Site with UpdraftPlus

Backing up your WordPress site isn’t just a good idea—it’s a necessity. Whether you’re running a small blog or a thriving online business, the risk of losing your content, data, or entire site due to a crash, hack, or update error is real. Unfortunately, many website owners only realize this after the worst happens. That’s where having a solid backup strategy comes in. In this guide, we’ll dive into why regular backups are essential, and how you can protect your

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How to Choose a Profitable Niche – Part 2

Welcome to the second part of this guide on choosing a profitable niche! In the last post, we covered the basics of narrowing down your options and identifying a niche that aligns with your passions and expertise. Now, it’s time to dive deeper and get more strategic. In this post, we’ll explore how to validate your niche idea, analyze market demand, and ensure long-term profitability. How to Discover If People Are Spending Money in a Niche Amazon Amazon is one

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How to Choose a Profitable Niche – Part 1

One of the biggest challenges we face as online business owners is choosing the right niche, or specialized segment of a market, to pursue. Essentially, there are only three main markets: health, wealth, and relationships. Everything else falls under these categories as a sub-market (we’ll dive deeper into this later). For example, a new eating plan would belong to the health market. A real estate investing course fits into the wealth market, while a course on parenting skills falls under

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12 Smart Ways to Take Control of Your Schedule

As an online entrepreneur, managing your schedule effectively is crucial amid the constant demands on your time. Balancing work, family, and personal commitments can easily become overwhelming if you don’t take control of your day. Without a clear plan, you might find others dictating how you spend your time, leading to frustration and stress. To avoid this, you must take charge of your schedule and focus on what truly matters. Juggling various responsibilities can leave you feeling exhausted and out

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Marathon Crowd

How Online Business is Like a Marathon

I’d like to tell you a story about some obstacles my oldest son faced a few weeks ago. First, let me give you some background. My oldest son, Rick, and I have done quite a bit of running together. We’ve run numerous 5K races (3.1 miles) and 10K races (6.2 miles). We’ve also run six half-marathons (13.1 miles) together. And we’ve done many training runs together. Rick has run a total of 16 half-marathons. That’s a lot of races and

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Dollar bills on laptop

The Best Ways to Make Money Online

When many people start online businesses they’re usually short on money but they have plenty of time. So often, they want to know how to save money as an online entrepreneur. The other side of that same coin is they always want to know the easiest and fastest ways to make money online. Everyone wants to make money online these days. There’s a ton of info out there, and sometimes it seems like everyone’s promising a magic formula to get

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